We worked with creative agency Intermarketing to execute the first full campaign for skincare brand The Inkey List. We worked across the US and the UK to produce two creatively mirrored shoots, capturing 11 super fans of the brand talking about their skincare journeys associated with The Inkey List – ultimately delivering 11x long form brand films and a suite of over 50x shorter videos tailored specifically to social platforms for maximum engagement. WMA Studios directed the campaign videos and simultaneously had a photography set up parallel to the film set up to capture the campaign imagery. Our WMA production team were across the project from idea development to project delivery, and ran the two shoots in London in LA for complete creative symmetry.
