We followed Justin Timberlake around his hometown of Memphis for his Spring 2019 Levi’s® collection ‘Fresh Leaves’ that featured new takes on several Levi’s® classics, many of which stylistically nod to his hometown. We captured key campaign video and stills which saw Justin give an insider’s guide of Memphis, shooting in some of the city’s key spots – breakfast at the arcade, passing through Sun Studio, lunch at Gus’s World Famous Fried Chicken, dinner at Rendezvous, and drinks at Earnestine & Hazel’s.
